# Sr. Manager, Retail Marketing & Consumer Activation, Carter’s

Hiring organization: [Carter's](https://career.thegoodapps.co/organizations/carter-s)

Canonical page: https://career.thegoodapps.co/jobs/c8424bee-61e6-4936-92d8-25377baacf08

Listed on Carter's's own careers site. Applications go to them directly.

- Seniority: Senior
- Location: Atlanta, GA

## Summary

This role leads the strategy and execution of in-store experiences and community activations to drive traffic and customer engagement for Carter's retail locations. It suits an experienced marketer comfortable balancing creative experiential concepts with measurable business impact across multiple store locations and seasonal campaigns.

_Our summary, not Carter's's wording._

## Skills named

Budget Management, Business Analytics, Project Management

## Required

- 7–10+ years of experiential, retail, brand, community, or event marketing experience
- Proven track record developing consumer experiences that drive traffic and engagement with measurable results
- Strategic planning and project management capabilities
- Budget, agency, vendor, and cross-functional team management experience
- Analytical skills with ability to measure program effectiveness and ROI
- Strong communication, presentation, and stakeholder management skills

Apply on Carter's's site: https://carters.wd1.myworkdayjobs.com/en-US/CartersCareers/job/Atlanta-GA/Sr-Manager--Retail-Marketing---Consumer-Activation--Carter-s_JR59314