# Director – Consumer Acquisition and Engagement, Product

Hiring organization: [Mastercard](https://career.thegoodapps.co/organizations/mastercard)

Canonical page: https://career.thegoodapps.co/jobs/b4973423-d224-4dd5-98c7-2001199385e1

Listed on Mastercard's own careers site. Applications go to them directly.

- Seniority: Management

## Summary

A strategic product leadership role focused on building and scaling customer acquisition and engagement solutions across Latin America, combining digital marketing, commerce media, and loyalty platforms to drive growth for Mastercard's financial services customers.

_Our summary, not Mastercard's wording._

## Skills named

Go-to-Market Strategy, Loyalty Programs, Marketing Automation, Performance marketing

## Required

- 10+ years experience in digital media, commerce media, loyalty, marketing technology, or customer engagement
- Proven success developing and growing commercial partnerships
- Experience leading cross-functional initiatives in matrix organizations
- Strong business acumen and strategic thinking
- Data-driven mindset with comfort interpreting performance metrics
- Exceptional communication and executive presence
- Experience working across multiple Latin American markets

## Nice to have

- International and regional experience within matrixed organizations
- Background in media agency collaboration
- Experience with retail media or commerce media platforms
- Technical understanding of marketing platforms and customer engagement capabilities

Apply on Mastercard's site: https://mastercard.wd1.myworkdayjobs.com/en-US/CorporateCareers/job/Buenos-Aires-Argentina/Director---Consumer-Acquisition-and-Engagement--Product_R-282378-1