# Sr. DTC Merchandiser

Hiring organization: [Columbia Sportswear](https://career.thegoodapps.co/organizations/columbia-sportswear)

Canonical page: https://career.thegoodapps.co/jobs/ab60ea4f-7f02-477b-a733-33ed55b9f138

Listed on Columbia Sportswear's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Senior
- Location: Carlsbad, CA
- Salary: 76000 – 111837 USD per year

## Summary

This role bridges product strategy and digital execution for a DTC apparel brand, translating seasonal lines into consumer-facing stories and managing cross-functional alignment between merchandising, marketing, and ecommerce teams. It suits someone with apparel retail experience who can balance strategic planning with tactical go-to-market execution and in-season agility.

_Our summary, not Columbia Sportswear's wording._

## Skills named

Microsoft Excel, Microsoft Outlook, Microsoft PowerPoint, Microsoft Teams

## Required

- 5–7+ years in merchandising, DTC merchandising, GTM merchandising, product marketing, buying, ecommerce merchandising, or related apparel/retail roles
- Experience supporting apparel GTM calendars, seasonal line adoption, product launches, campaign planning, and DTC product storytelling
- Strong understanding of seasonal product calendars, go-to-market processes, product storytelling, and direct-to-consumer channel execution
- Ability to translate product features and line strategy into consumer-facing benefits and messaging
- Strong analytical skills to interpret selling data, inventory position, product performance, and channel response
- Experience partnering cross-functionally with product, planning, marketing, creative, ecommerce, and retail planning teams
- Excellent communication, presentation, organization, and prioritization skills

## Nice to have

- Experience within apparel, active, outdoor, lifestyle, footwear, or consumer products

Apply on Columbia Sportswear's site: https://columbiasportswearcompany.wd5.myworkdayjobs.com/en-US/CSC_Careers/job/Carlsbad-California-United-States-of-America/Sr-DTC-Merchandiser_R-025225-4