# Director, Influencer & Creator Strategy

Hiring organization: [5W Public Relations](https://career.thegoodapps.co/organizations/5w-public-relations)

Canonical page: https://career.thegoodapps.co/jobs/9e925a5c-e10f-4557-8caf-9281ddf02d41

Listed on 5W Public Relations's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Director
- Location: New York, NY

## Summary

This role leads influencer and creator strategy across multiple client programs at a growing marketing agency, requiring someone to independently develop strategies while mentoring junior team members and collaborating with senior leadership. It suits experienced influencer marketers ready to move into a leadership position with hands-on involvement in both strategy and execution.

_Our summary, not 5W Public Relations's wording._

## Skills named

Influencer Marketing, Program Management, Social Media Marketing, Strategic Planning

## Required

- 6–8+ years in influencer marketing, creator strategy, social media, digital marketing, or integrated communications
- Meaningful hands-on influencer experience
- Ability to independently lead influencer and creator workstreams
- Strong understanding of influencer program lifecycle from strategy through measurement
- Strong strategic thinking with ability to translate client objectives and cultural trends into recommendations
- Experience leading client conversations and presenting strategies
- Strong project and program management skills for complex workstreams
- Experience managing or mentoring junior team members
- Ability to balance strategic thinking with hands-on execution

## Nice to have

- Agency experience managing multiple clients and programs
- Experience supporting new business pitches
- Working knowledge of influencer measurement and reporting

Apply on 5W Public Relations's site: https://job-boards.greenhouse.io/5wpr/jobs/5419979008