# Product Marketing Manager, Advertising

Hiring organization: [The New York Times Company](https://career.thegoodapps.co/organizations/the-new-york-times-company)

Canonical page: https://career.thegoodapps.co/jobs/830aa88f-c731-4ee9-a3d1-41b0b56f9571

Listed on The New York Times Company's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Mid
- Location: New York, NY
- Salary: 100000 – 115000 USD per year

## Summary

This product marketing role manages advertising products at The New York Times, bridging the gap between the company's ad tech team and the agencies and brands who purchase ad solutions. You'll develop go-to-market strategies, gather customer feedback, and drive adoption and revenue for advertising formats and targeting capabilities.

_Our summary, not The New York Times Company's wording._

## Skills named

Data Analysis, Go-to-Market Strategy, Market Research, Product Marketing, Sales Enablement

## Required

- 3+ years of product marketing, marketing strategy, or go-to-market experience managing external-facing products
- Understanding of advertising and digital media landscape
- Strong analytical and data-driven storytelling skills
- Customer empathy and ability to gather qualitative insights
- Demonstrated success creating external-facing marketing assets that drive customer behavior change
- Ability to collaborate across matrixed teams while staying results-focused
- Comfortable presenting to various audiences from individuals to senior leadership and large groups

## Nice to have

- Bachelor's degree
- Experience in advertising or media industry

Apply on The New York Times Company's site: https://job-boards.greenhouse.io/thenewyorktimes/jobs/4708659005