# VP of Marketing

Hiring organization: [Help Scout](https://career.thegoodapps.co/organizations/help-scout)

Canonical page: https://career.thegoodapps.co/jobs/67fa4133-dfc2-4877-a50b-114ffd440d2a

Listed on Help Scout's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Executive
- Location: Remote
- Remote: yes
- Salary: 236000 – 284000 USD per year

## Summary

Help Scout is seeking a VP of Marketing to lead their transition into an AI-native era and drive growth upmarket. This role suits experienced B2B SaaS marketing leaders ready to own full-funnel revenue outcomes, reshape brand narrative, and build a high-performing marketing organization in a remote-first environment.

_Our summary, not Help Scout's wording._

## Skills named

Marketing Automation, Performance marketing, Product Marketing

## Required

- Led marketing at B2B SaaS company with $30M–$150M ARR
- Accountable to revenue outcomes and KPIs, not just activity
- Led marketing through narrative or repositioning shift
- Clear point of view on how AI is changing marketing and team operations
- Experience navigating pricing changes, growth plateaus, or strategy shifts
- High bar for quality, empathetic communication in remote settings
- Comfortable shipping, measuring, and adjusting strategy iteratively

## Nice to have

- Experience driving brand-led growth transitions to performance-driven execution
- Exposure to modern marketing systems and emerging AI tools
- Track record across full customer journey from acquisition to expansion

Apply on Help Scout's site: https://jobs.ashbyhq.com/helpscout/1aea7099-b1d1-4408-9fd9-f112de96b28c/application
