# Lead of Digital Marketing Measurement and Data Science

Hiring organization: [Biogen](https://career.thegoodapps.co/organizations/biogen)

Canonical page: https://career.thegoodapps.co/jobs/503cbd96-f111-4195-8a9a-fd8dacf1c40e

Listed on Biogen's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Senior
- Location: Cambridge, MA
- Salary: 139000 – 186000 USD per year

## Summary

This role leads digital marketing measurement and data science for a biotech company's neuropsychiatry business, using analytics and machine learning to optimize patient and healthcare provider engagement across channels. It suits someone with 5+ years in advanced analytics who can build attribution models, conduct media mix analysis, and communicate technical findings to business stakeholders.

_Our summary, not Biogen's wording._

## Skills named

Machine Learning, Python, R, SQL, Statistical Modeling

## Required

- Bachelor's degree
- Minimum 5 years in advanced analytics
- Experience building media mix models
- SQL proficiency for data extraction
- Python or R programming
- CRM, website, and digital media analytics experience
- Model development, validation, and implementation experience
- Ability to communicate technical concepts to non-technical audiences
- Cross-functional collaboration skills

## Nice to have

- Advanced technical degree in math, physics, engineering, finance, or computer science
- Biotech or pharma industry experience

Apply on Biogen's site: https://biibhr.wd3.myworkdayjobs.com/en-US/external/job/Cambridge-MA/Lead-of-Digital-Marketing-Measurement-and-Data-Science_REQ20417