# Senior Manager, Marketing Strategy (International Travel)

Hiring organization: [Visa Inc.](https://career.thegoodapps.co/organizations/visa-inc)

Canonical page: https://career.thegoodapps.co/jobs/4b288779-a6f1-4252-a7f1-0e8d97922708

Listed on Visa Inc.'s own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Senior
- Location: San Francisco, CA
- Salary: 153700 – 246200 USD per year

## Summary

This role leads marketing strategy for Visa's international travel payments business, developing growth initiatives across global corridors and translating consumer insights into campaigns. It suits experienced marketing strategists with travel industry expertise who can coordinate complex, cross-functional initiatives and shape go-to-market approaches for a global fintech company.

_Our summary, not Visa Inc.'s wording._

## Skills named

Brand Strategy, Budget Management, Market Research

## Required

- 8+ years of work experience with a Bachelor degree (or 5+ years with an advanced degree, or 2+ years with a PhD)
- Deep understanding of international travel payments industry and consumer travel behavior
- Cross-functional partnership ability with business units, regional teams, and creative agencies
- Experience developing and executing global marketing strategies
- Ability to translate market insights into actionable marketing frameworks

## Nice to have

- 9+ years of relevant work experience with a Bachelor degree (or 7+ years with an advanced degree, or 3+ years with a PhD)
- Degree in Marketing, Communications, Business, or related field; MBA preferred
- 7+ years of progressive global brand strategy or brand marketing experience, preferably in travel industry (airlines, hospitality, OTAs)
- Demonstrated thought leadership in creative development and multichannel marketing campaigns targeting international travelers
- Agency-side or client-side experience with global brands in international travel segments
- Experience working and living in multiple countries with cross-geographic team collaboration
- Strong executive presence with excellent communication and presentation skills

Apply on Visa Inc.'s site: https://visa.wd5.myworkdayjobs.com/en-US/Visa/job/US---San-Francisco-CA/Senior-Manager--Marketing-Strategy--International-Travel-_REF079334W