# B2B Field Marketing Vice President– North America Services

Hiring organization: [Mastercard](https://career.thegoodapps.co/organizations/mastercard)

Canonical page: https://career.thegoodapps.co/jobs/45a1f788-ae7c-4a0b-b2f2-15e5c46a372d

Listed on Mastercard's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: VP
- Salary: 189000 – 359000 USD per year

## Summary

Mastercard is seeking a Vice President to lead B2B field marketing strategy and execution for Services across North America, managing regional campaigns, team leadership, and cross-functional partnerships to drive pipeline and revenue outcomes. This role suits an experienced marketing leader from financial services or enterprise technology who excels at translating global strategy into regional field-led programs and building strong alignment with sales leadership.

_Our summary, not Mastercard's wording._

## Skills named

Account-Based Marketing, Demand Generation, Event Marketing, Marketing Analytics, Sales Enablement

## Required

- B2B marketing experience in financial services, payments, consulting, SaaS, or enterprise technology
- Proven ability to align marketing strategy with senior sales leaders and drive measurable pipeline and revenue outcomes
- Experience with field-first and account-based marketing motions
- Strong people leadership and program management capabilities
- Budget management experience including agency and vendor oversight
- Ability to travel at least 20% of the time

## Nice to have

- Experience translating complex technical positioning into market-facing campaigns
- Familiarity with closed-loop collaboration frameworks between sales and marketing operations
- Background in payments or financial services specifically

Apply on Mastercard's site: https://mastercard.wd1.myworkdayjobs.com/en-US/CorporateCareers/job/Arlington-Virginia/B2B-Field-Marketing-Vice-President--North-America-Services_R-286504