# Regional Marketing Senior Lead Analyst

Hiring organization: [Citigroup](https://career.thegoodapps.co/organizations/citigroup)

Canonical page: https://career.thegoodapps.co/jobs/28db34ea-50f1-4d2b-ab62-87d9b47824af

Listed on Citigroup's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Senior
- Salary: 163600 – 245400 USD per year

## Summary

This role leads marketing strategy and execution for Citi's North American Private Bank, balancing thought leadership development with event management and digital channels. It suits someone with substantial financial services marketing experience who can both shape strategic direction and handle tactical details.

_Our summary, not Citigroup's wording._

## Skills named

Competitive Analysis, Content Strategy, Digital Marketing, Event Management, Salesforce, Social Media Strategy

## Required

- 10+ years marketing experience in financial services, private banking, or wealth management
- Bachelor's degree in Marketing, Business, Finance, Communications, or related field
- Proven ability to develop and curate thought leadership agendas for UHNW audiences
- Expertise across events, content strategy, social media, and digital channels
- Strong understanding of financial products and UHNW client landscape
- Ability to mentor junior colleagues
- Exceptional organizational skills and attention to detail
- Manages multiple priorities simultaneously
- Demonstrates ownership and accountability with minimal supervision
- Creative thinking to translate complex financial narratives into client experiences
- Excellent written and verbal communication and senior stakeholder presentation skills
- Ability to influence across organizational levels and build cross-functional partnerships
- Experience in regulated, matrixed environments across multiple markets
- Proficiency with CRM tools like Salesforce and digital marketing platforms
- Adaptability to navigate ambiguity and evolving priorities
- Willingness to travel approximately 20% across NAM markets

Apply on Citigroup's site: https://citi.wd5.myworkdayjobs.com/en-US/2/job/San-Francisco-California-United-States/Regional-Marketing-Senior-Lead-Analyst_26981127-1