# Head of Enterprise Marketing

Hiring organization: [Descript](https://career.thegoodapps.co/organizations/descript)

Canonical page: https://career.thegoodapps.co/jobs/212a767b-be6c-4b56-900a-886a935a5e2c

Listed on Descript's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Senior
- Location: San Francisco, CA
- Remote: yes
- Salary: 180000 – 230000 USD per year

## Summary

Lead enterprise marketing strategy and execution for a product-led company moving upmarket, designing demand campaigns, conversion programs, and account-based initiatives while partnering closely with sales and product teams. This role suits someone with proven experience scaling enterprise motions at PLG companies who can measure impact rigorously and navigate the unique challenge of converting self-serve users into enterprise deals.

_Our summary, not Descript's wording._

## Skills named

Account-Based Marketing, Analytics, Customer Relationship Management (CRM), Demand Generation, Marketing Automation

## Required

- 8+ years B2B marketing experience
- 3+ years building or scaling enterprise demand motion
- PLG or product-led company experience
- Consumer-to-B2B crossover experience
- Strong analytical skills and measurement framework development
- Co-own pipeline targets with Sales collaboratively

## Nice to have

- Modern ABM tooling and CRM/MAP integration experience
- AI-native marketing ops and workflows experience
- SaaS, media tech, or creative tooling background
- Conversion experiment design and execution across PLG funnels

Apply on Descript's site: https://boards.greenhouse.io/descript/jobs/7797958003?gh_jid=7797958003