# SEO/ASO Manager

Hiring organization: [Life360](https://career.thegoodapps.co/organizations/life360)

Canonical page: https://career.thegoodapps.co/jobs/1207ce60-dc56-43c5-81d3-69fa390a64da

Listed on Life360's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Mid
- Location: Remote, USA
- Remote: yes
- Salary: 121500 – 178500 USD per year

## Summary

This role owns Life360's organic discovery strategy across search, AI answers, and app stores, managing unified SEO, AEO, and ASO efforts while leading a content team and setting editorial direction. It suits someone with 5–8 years of content strategy and SEO experience who understands how AI systems parse content and can execute both technical and strategic organic initiatives across multiple surfaces.

_Our summary, not Life360's wording._

## Skills named

Ahrefs, Content Strategy, Google Search Console, Information Architecture, SEMrush, SEO

## Required

- 5–8 years of content strategy and SEO experience with measurable organic performance improvement
- Proven AEO experience and understanding of how LLMs parse content
- Strong technical SEO foundation with direct engineering collaboration
- Content strategy ownership including editorial calendars and content gap analysis
- Active use of AI tools in workflow
- Global SEO experience with hreflang and locale-specific localization
- Data-driven decision making with performance dashboard building
- Proficiency with SEO tools like Ahrefs, Semrush, or Screaming Frog
- Cross-functional collaboration skills with Engineering, Product, and Marketing
- Clear communication ability to influence prioritization without direct authority

## Nice to have

- Experience with ASO platforms like AppTweak or Sensor Tower
- Experience optimizing for AI answer surfaces and generative search results

Apply on Life360's site: https://job-boards.greenhouse.io/life360/jobs/8722357002