# Product Marketing Lead

Hiring organization: [Duolingo](https://career.thegoodapps.co/organizations/duolingo)

Canonical page: https://career.thegoodapps.co/jobs/09123da4-828e-4e11-a34b-03484bc44f17

Listed on Duolingo's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Senior
- Location: New York, NY
- Salary: 163200 – 244800 USD per year

## Summary

This role leads the go-to-market strategy for Duolingo's major product launches, working across product, marketing, and analytics teams to drive user adoption from strategy through execution and measurement. It suits someone experienced in consumer tech or gaming who can translate market insights into coordinated, data-driven launch plans and hold cross-functional teams accountable to outcomes.

_Our summary, not Duolingo's wording._

## Skills named

Data Analysis, Experimentation, Go-to-Market Strategy

## Required

- Product marketing, product strategy, or equivalent go-to-market experience in consumer tech, gaming, or subscription products with end-to-end launch ownership
- Ability to turn strategy into execution with plans, timelines, and cross-functional workflows
- Strong communication and facilitation skills with senior stakeholders in fast-moving environments
- Data-informed mindset and comfort with experimentation to define and refine success metrics
- Hands-on collaboration with Brand, Marketing, Comms, and Product teams on integrated launches
- Comfort operating with ambiguity while maintaining structure and focus

## Nice to have

- Experience leading go-to-market for new products or categories and identifying product-market fit in new segments
- Track record with creator, community, or strategic co-marketing programs
- Multi-market launch and localization coordination experience
- Familiarity with in-app product marketing surfaces and announcement systems
- Background in consumer subscription, gaming, or edtech companies

Apply on Duolingo's site: https://careers.duolingo.com/jobs/8604113002?gh_jid=8604113002