# Senior Performance Marketing Manager - SEM

Hiring organization: [Unity](https://career.thegoodapps.co/organizations/unity)

Canonical page: https://career.thegoodapps.co/jobs/0863875c-601d-4eec-a6dc-32cacf86104e

Listed on Unity's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Senior
- Salary: 87400 – 166600 USD per year

## Summary

Unity seeks an SEM leader to build and optimize paid search campaigns across Google and Bing for B2B and B2C products, working with cross-functional teams to drive pipeline and revenue growth. This role suits someone with 5–8 years of hands-on search marketing experience who can translate data into business insights and collaborate across integrated paid media.

_Our summary, not Unity's wording._

## Skills named

Google Ads, Oracle Eloqua, Salesforce, SEMrush

## Required

- 5–8 years of hands-on SEM experience
- At least 2 years each in B2B and B2C environments
- Deep expertise in Google Ads and Microsoft Advertising
- Strong understanding of attribution and bidding strategies
- Ability to pull and analyze reporting data independently
- Familiarity with paid social and programmatic ecosystems
- Cross-functional collaboration in fast-moving environments
- Professional English proficiency for global communication

## Nice to have

- Experience with marketing automation and CRM platforms like Salesforce or Eloqua
- Familiarity with Semrush, Profound, or SA360

Apply on Unity's site: https://unitytech.wd1.myworkdayjobs.com/en-US/Unity/job/USA-New-York/Performance-Marketing---SEM_JOBREQ-2616160